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Unlocking New Construction Clients And Markets

Posted by Sharie DeHart on Fri, Feb 16, 2024

For a business to thrive and grow, it needs a strategic plan and the ability to find new customers and continually tap into promising markets. However, this can be easier said than done in a highly competitive trade industry.
With time, the quality of your work will speak for itself, which is the most valuable testimonial of all. While your good reputation preceding you is undoubtedly essential, there are a few other ways that you'll want to market your services to ensure that you have a steady stream of work.
The untapped potential in existing markets
Start by re-evaluating your existing customer base. Profiling them will help you more accurately define your target consumers. 
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Topics: Profit and Growth Strategies For Contractors, Construction Marketing, Contractor Marketing, handyman marketing, Inbound Marketing For Contractors

Five Practical Ways To Get More Leads For Your Construction Business

Posted by Sharie DeHart on Fri, Oct 02, 2020

It's unexpected these days that people happen to find your business and become a client or customer with no work on your part. Your construction company has to grab people's attention, turn curious visitors into leads, and then convert those leads into sales.

This means that the more solid leads you have, the greater your chances of making a sale. Solid leads are those contacts engaged in your business, fit your buyer persona, and are at least somewhat motivated to make a purchase or hire your services.
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Topics: Contractor Lead Services, Construction Marketing, Marketing, Profitable Leads For Contractors, handyman marketing, Contractor

Planning for More Quality Website Leads

Posted by Brian Javeline on Fri, Jul 06, 2018

Today's Guest Article Is From Brian Javeline Of MyOnlineToolbox

While the title of this story mentions website leads, planning also can incorporate many other forms of leads.  However, we decided to focus on website leads since so many contractors simply do not have a great online presence designed to capture more quality business opportunities.

Go open your last version of your Marketing Plan.  You will then not believe how fast time flies by.  It will feel like just the other day where many of you were making all sorts of plans to change things, then time went by, then you got busy so the plans went in the to-do pile.   Unfortunately that implies that you are not doing anything specific to attract better customers.

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Topics: Marketing Ideas For Contractors That Work, handyman marketing

Home Pro Success Helps Contractors Generate High Quality Leads

Posted by Randal DeHart on Fri, Jun 15, 2018

Home Pro Success And How They Help Contractors Generate Leads

Leads, Leads, and more Leads! That is what contractors want! You post it on hundreds of forums, you talk about at the business network events with your friendly competitors.

Facebook is one of the hottest places to generate leads for your construction contracting company. It works for Handyman, Trade Contractors, General Contractors, Remodel Contractors, and home builders.

I had the pleasure to interview Corey Philip, founder of HomeProSuccess and he shared some tips and tricks to help contractor like you get more qualified leads.

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Topics: Construction Marketing, handyman marketing

Handyman Marketing Machine With Dan Perry

Posted by Randal DeHart on Fri, Oct 07, 2016

Today's podcast guest is Dan Perry, founder of HandymanStartup.com

Tell us about your background and how you came to be where you are now.

I started my handyman business back in 2011 and was a complete novice when it came to business. But, I was determined to learn because I didn’t want to have to go back and get another 9-5.

So, I invested in learning sales and marketing from other industries since the stuff for handyman and contractors seemed outdated. I applied and tested these strategies in my own handyman business, and got great results and quickly had a full schedule while charging a premium.

Since, I’ve continued to learn, but I’ve turned a lot of my focus to helping other handymen and contractors through online training, so they can apply these strategies to grow their profits.

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Topics: Dan Perry Handyman Startup, handyman marketing

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