If you're like most small construction business owners, you've probably had this thought:

"I'm working non-stop, but I'm still barely keeping up—should I raise my prices?"

And then right after that, the fear kicks in:

"What if I lose clients? What if no one can afford me anymore?"

As construction bookkeeping specialists, we hear this frequently. Contractors are nervous to raise their rates because they worry it'll cost them jobs or damage their reputation. But here's the truth:

Raising your rates isn't about greed—it's about survival.

In this post, we'll guide you through understanding when it's time to increase your rates, how to do it without losing your best clients, and how your books can provide the data and confidence to price with clarity.