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Building A Competitive Advantage In The Construction Industry

Posted by Sharie DeHart on Fri, May 26, 2023

A competitive advantage is something that you offer or have that the competitor does not. There must be compelling reasons for people to do business with you rather than with other construction companies.

The need to identify your point of difference is essential. The more similar your business is to many others, the greater your need to develop competitive advantages.

The key to benefitting from the competition is knowing how to take on competitors so your company earns a profit effectively. Look into your industry and the successful contractors around you not to lose sight of your vision for your construction company but as an inspiration to guide your systems and processes.

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Topics: Contractor Tips, Construction Productivity, Construction Organizational Change, Competition In The Construction Industry, Construction Competitors

What Sets Your Construction Company Apart?

Posted by Sharie DeHart on Fri, Sep 30, 2022

Let me start by saying it's good if you have competition. Indeed, competition pushes you to be innovative. It also means there's an established community for your services. If no one else is offering the service, there's a chance there's no market for it.
 
But, have you always wondered how a small construction company like yours could stand out from the crowd and its competitors? Awareness of what others in your industry have developed and provided leads to a newfound motivation and belief in making an impactful difference, whether within your company or your community.  
 
The key to benefitting from the competition is knowing how to take on competitors. You measure your share in the particular segment you operate in and obsess about your immediate competition, just as contractors who did not market effectively did years ago.
 
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Topics: Construction Company, Contractor, Construction Competition, Construction Competitors

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